写作素材：传媒广告类

　　随着时代的发展，科技和媒体在人们生活中越来越重要。托福考试当然不会放过这样的热点，有些考生会担心这样的托福写作题材怎么准备?联系到这些科技对于人类的影响其实就不难把握了。

　　1、广告的影响：

　　正面影响 A. For customers, advertising plays an imperative part in making them aware of the worth of the product or service.

　　B. For business, advertising facilitates manufacturers in creating product awareness among the public.

　　C. Apart from commercial advertising, public service advertisement plays a vital and irreplaceable role in our society.

　　负面影响 A. Advertisements create stereotyped aesthetic and behavioral models that may influence people’s values early in their lives.

　　B. Too many advertisements are seen on TV screens and in newspapers or magazines.

　　C. Advertising has an overall adverse impact on children and young people. For example, children or young people often misunderstand advertising which in turn can lead to inappropriate behavior.

　　2、传媒类：

　　Times have not become more violent. They have just become more televised.

　　--Marilyn Manson

　　The Internet is like alcohol in some sense. It accentuates what you would do anyway. If you want to be a loner, you can be more alone. If you want to connect, it makes it easier to connect.

　　censorship

　　fraud

　　Do you think all the news is true?

　　Not all the news is true. Broadsheet newspapers sometimes dig for information and twist its importance for political purposes. And news in tabloids is more sensational and contains more half-truth and biased opinions. The problem is that people everywhere confuse what they read in newspapers with news.

　　3、广告：

　　Advertising is the modern substitute for argument; its function is to make the worse appear the better.

　　Many a small thing has been made large by the right kind of advertising.

　　Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.

　　关于传媒与广告的文章：

　　政府与传媒的关系：

　　The government should control the amount of violence in films and television in order to decrease the violent crimes in society. To what extent do you agree or disagree with this issue?

　　All too often people complain about the “evils” of much material available in our mass media. Some other frequently criticisms come from our disquieting society with the ever-increasing cases of violent crimes. Thus, it can make great sense for our government to put a curb on the amount of violence in public communications.

　　It goes without saying that we are risking our safety and society’s values by allowing this type of material to be openly exposed to the public. That is to say, without control of what material is delivered to the masses, we can not expect people to have a proper sense of right and wrong as they will constantly see the horrific things that happen in the false reality of the media and become immune to feelings of disgust toward such atrocious deeds in real life. Controlling what is viewed on films and television is the responsibility of our government in order to decrease violence in the real world.

　　Considering this problem faced by young people, who are among the most vulnerable in our society, we can never deny the government’s access. Indeed, exposing our young children to extreme violence on television or films would be detrimental to their development thus to the future of our society.

　　When these points are all taken into account, we can see the straightforward necessity lies with our government’s participation, which will allow our children a better chance to develop in a healthy way and will provide a precious sense of security for the citizens.

　　以上就是新航道托福为大家整理的写作素材：传媒广告类，更多托福备考知识欢迎点击济南新航道官网。

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